Kajaria ceramics plans to create a new factory

Kajaria ceramics built a new factory to meet the growing market demand

The place located in Tirupati is a Kajaria ceramics plan to set up a new factory. The company will invests Rs125 crone. The new plant is planned to produce a shiny vitrified tile with a production capacity for four million sq meters and for operations in 2017 - 2018. The purpose of establishing this plant is to meet market demand in the south.

While raw materials from the company has an aggregate of 64 million square meters and then distributed to various regions in the country with eight factories. Besides also to serve the demand of top class tile export mainly to Australia, Europe, middle East and so on.

As it is known that Kajaria is the largest tile and ceramic company in India. The company also already has a research and development facility that focuses on creating cost-effective new products.



New works and designs have always been an important element in order that the resulting product can competes because of the increasingly fierce competition. Understanding design should not only be regarded as a visual form but a creative and innovative process.

One of the most important is the continuous research or research not only rely on ceramic tile products that have materials with various advantages but also interesting designs and ceramic patterns are also in great demand of the market to win the competition.

For 2017, ceramic ceramics currently traded with RS 741.50 rose to 13.90 or as much as 1.91% from the previous closing of Rs. So far traded at 7291 at the booth with opened scripted with Rs 732.45 and Rs 742.00 and Es 725.95

That is just growth showed by the company and the ownership of the company shares of 47.39% and from institutions and non institutions amounted to 29.29% and 23.32%.

Besides Kajaria ceramics are located in Kochi for kevorit manufacture and also sanitary equipment and also toiletries under Ultima tile.

The vitrification tile market is very positive and the company has undergone double-digit growth and for the next five years to launch tile products as well as new toiletries.

Compared to Kerala's market, the company grew 15% more than the total industries while Kerala accounted for 15% of its total business.

A company to win the increasingly competitive business competition is a competitive price with good quality. This means that the price offered by not far from competitors. High prices especially with the same quality will be difficult to win the competition.

After all business is always associated with the target market. While the strategy to win the competition also cannot if not provide good service.

Expanding the market is not only opening new factories to fulfill the demand as well as having to provide a variety of products and designs that are becoming more varied as do the ceramic Kajaria with research institutes owned by this company.

Promotion is appropriate and always follow the exhibition, especially ceramic exhibition will provide information to customers, especially new customers so choose the products produced by the company.